Introducing Vogue Business, a new digital-only B2B title offering analysis of the fashion, beauty and luxury industries. Rooted in facts and data, the Condé Nast International project—which began as a newsletter—will look at trends; the impact of broader global market dynamics, from climate change to geopolitics; cultural patterns and shifts that impact retail and vice versa; and how technological and scientific advancements shape the ways products are produced, marketed and sold.
“In a consolidating media landscape, the launch of a new global title is a rare thing,” says Wolfgang Blau, president of Condé Nast International. “No one else in the world employs more fashion journalists in more places than we do. Our global network of journalists, digital editors and researchers are immersed in the relevant trends on all inhabited continents, giving the team of Vogue Business access to an unparalleled depth of knowledge, from local design trends to changes in manufacturing, training, technology and distribution.”
Edited by Lauren Indvik, who will lead an independent editorial team in London, Vogue Business will operate as a wholly separate entity to Vogue, but tap into Condé Nast International’s network of brands, including Vogue, GQ, Glamour and Wired, as well as drawing on insights from 29 markets in order to fill the gap in the market for industry decision-makers.
“We take a new global, visual and data-driven approach to journalism,” adds Indvik. “Our journalism is designed for maximum impact and accessibility, making it easy to understand key ideas at a glance, and to enable fashion leaders to make the decisions that will grow and future-proof their businesses and careers.”
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from Fashion – VOGUE India http://bit.ly/2RnaBnj
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